When you think of the term 'infographic', the image of normally boring, jazzed up information such as scientific reports or maps probably springs to mind. These days, the infographic has evolved to become a powerful communication tool that is increasing in popularity throughout multiple content platforms. Throughout my journalism degree, our lecturers have focused our attention towards this revolutionary method of communication. In their opinion, the future of journalism lies in the hands of infographics. As the readers become lazier, journalists must become smarter with regards to the presentation of facts. Here's a few examples:
If Twitter were the news...
Now I don't know about you, but I actually read through each of these infographics and was interested in the message behind them. If these sets of data were presented in the old fashioned text editorial style, it's highly likely that I would would have lost interest after the first 40 seconds of reading. I'm no expert, but I'm predicting that infographics will very soon become a vital communication medium utilised by not only journalists, but also communication professionals in the corporate world.
If you want to see more interesting infographics click here
No comments:
Post a Comment